Improving Client Acquisition.

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Your time is valuable - let us handle lead generation.

First4Lawyers connects you with clients who need your expertise, helping you grow your department’s profitability without the guesswork.

5 Reasons To Outsource Your Client Acquisition.

High Quality, Vetted Leads.

1. High Quality, Vetted Leads.

We don't just pass on contact details - we deliver high-intent clients who have already been vetted to ensure they meet your criteria. Our expert team pre-qualifies every enquiry for personal injury and clinical negligence, and for services such as conveyancing and HDR leads are rigorously vetted to our exacting high standards to ensure all pertinent information about the client’s needs are captured – and in the case of conveyancing, consumers actively select to speak to your firm based on your profile and experience.

No Competition From Us

2. No Competition From Us.

Unlike other lead generation providers that own law firms and keep the best cases for themselves, we focus solely on connecting clients with our panel firms. This means every enquiry we generate is available to our partners, with no cherry-picking or internal competition. You get access to the best possible leads without fighting against the provider for business.

Marketing Done For You

3. Marketing Done For You.

Running effective marketing campaigns is expensive and time-consuming. We invest heavily in advertising across TV, digital, and social channels to attract high-quality clients at scale. You don't have to worry about running your own campaigns, we bring the clients to you, allowing you to focus on securing the best outcomes for them.

Cost-Effective Growth

4. Cost-Effective Growth.

Instead of relying on traditional marketing approaches with uncertain results, our model gives you greater clarity and control over your marketing spend. With a more predictable and scalable way to grow, you can focus your investment where it matters most. Whether you're looking to build steadily or expand quickly, our approach allows you to align your budget with your firm's unique goals and capacity.

Trusted & Proven Partner

5. Trusted & Proven Partner.

With years of experience and a reputation for delivering high-quality leads, we've built long-standing relationships with some of the UK's top law firms. Our expertise in legal marketing means you're partnering with a provider that understands your industry and is committed to helping you succeed. When you work with us, you're backed by a team that truly knows how to connect the right clients with the right firms.

Don't just take our word for it...

Eaton-Smith
Eaton Smith

“We've been with First4Lawyers for 10+ years now. They're very very focused on their client care - it just works. It's a perfect partnership and we're just glad to be on their panel.”

Eaton Smith Solicitors
Huddersfield
TPF Law
TPF-Law

“We have steadily increased the volume of work we receive, and we plan to continue to do so. First4Lawyers deliver exactly what they say they will, and the leads are of a consistently high quality.”

TPF Law
Manchester
ThorneycroftSolicitors
Throneycroft

"Our first time using a platform like this, and we've been pleasantly surprised. Its flexibility brings a great spread of leads across all three branches of our firm."

Thorneycroft Solicitors
Macclesfield

FAQs.

What services do First4Lawyers provide to law firms?

We specialise in delivering qualified leads across personal injury, clinical negligence, housing disrepair and conveyancing. Our services help firms scale efficiently, reducing the time spent on prospecting and enabling them to focus on client service.

How do you generate leads?

We utilise an omni-channel marketing strategy, including TV advertising, social media, SEO, and PPC, to drive potential clients to our website or legal services team. These enquiries are then vetted to ensure they meet eligibility criteria before being passed to your firm.

How do First4Lawyers ensure lead quality?

We adapt our approach to maintain lead quality to reflect the work type, using a combination of smart online pre-qualification and the human touch by ensuring our legally trained legal services team, led by an experienced solicitor, assess enquiries through a rigorous vetting process. This ensures our firms receive relevant, high-quality enquiries to boost their caseloads, enabling focus on growing their brand and delivering excellent client experiences.

What's the difference between your services for personal injury, clinical negligence, housing disrepair (HDR) and conveyancing?

Our services are tailored to meet the specific needs of each legal area, ensuring firms receive relevant and high-quality enquiries. Our approach is designed to optimise conversion rates and provide firms with leads to build their caseloads for their specialist legal services. Our legal services team, overseen by experienced personal injury solicitor, Jacqueline Busby, vet all personal injury and clinical negligence claims. In the case of conveyancing, consumers actively choose to speak to your firm based on your profile and experience. Meanwhile, our HDR lead generation service offers a comprehensive packaged lead service which also includes surveyor reports and detailed damage assessment so you have a full picture of the case available.

What makes First4Lawyers different from other lead generation providers?

Unlike many providers now owned by law firms, First4Lawyers stands apart due to our commitment to independence and fairness. Our independence means we ensure every lead is fairly and equitably distributed to our panel firms with no cherry-picking or in-house prioritisation. While the market has seen increased consolidation, with lead generators merging with law firms, we remain focused on delivering high-quality, unbiased enquiries to support the growth of our partners.

What results can I expect from partnering with First4Lawyers?

Our panel firms consistently see increased client acquisition, improved ROI and a stronger market presence. We're confident that our services will help your firm grow sustainably and profitably and can talk through typical conversion rates and ROI levels for different areas of law depending on your requirements.

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Speak to our team.

Simply complete the form, and a member of our team will be in touch to discuss how we could help your firm.