Contact.
Grow Your Firm With First4Lawyers - Let's Talk.

Speak to our team.
Tell us a bit more about your firm and we'll show you how we can facilitate growth by generating quality legal enquiries. No obligation, just a quick call to explore how we could work together.
Questions & Answers.
What services do First4Lawyers provide to law firms?
We specialise in delivering qualified leads across personal injury, clinical negligence, housing disrepair and conveyancing. Our services help firms scale efficiently, reducing the time spent on prospecting and enabling them to focus on client service.
How do you generate leads?
We utilise an omni-channel marketing strategy, including TV advertising, social media, SEO, and PPC, to drive potential clients to our website or legal services team. These enquiries are then vetted to ensure they meet eligibility criteria before being passed to your firm.
How do First4Lawyers ensure lead quality?
We adapt our approach to maintain lead quality to reflect the work type, using a combination of smart online pre-qualification and the human touch by ensuring our legally trained legal services team, led by an experienced solicitor, assess enquiries through a rigorous vetting process. This ensures our firms receive relevant, high-quality enquiries to boost their caseloads, enabling focus on growing their brand and delivering excellent client experiences.
What results can I expect?
Our panel firms consistently see increased client acquisition, improved ROI and a stronger market presence. We're confident that our services will help your firm grow sustainably and profitably and can talk through typical conversion rates and ROI levels for different areas of law depending on your requirements.
What's the difference between your services for personal injury, clinical negligence, housing disrepair and conveyancing?
Our services are tailored to meet the specific needs of each legal area, ensuring firms receive relevant and high-quality enquiries. Our approach is designed to optimise conversion rates and provide firms with leads to build their caseloads for their specialist legal services. Our legal services team, overseen by experienced personal injury solicitor, Jacqueline Busby, vet all personal injury and clinical negligence claims. In the case of conveyancing, consumers actively choose to speak to your firm based on your profile and experience. Meanwhile, our HDR lead generation service offers a comprehensive packaged lead service which also includes surveyor reports and detailed damage assessment so you have a full picture of the case available.
What makes First4Lawyers different from other lead generation providers?
Unlike many providers now owned by law firms, First4Lawyers stands apart due to our commitment to independence and fairness. Our independence means we ensure every lead is fairly and equitably distributed to our panel firms with no cherry-picking or in-house prioritisation. While the market has seen increased consolidation, with lead generators merging with law firms, we remain focused on delivering high-quality, unbiased enquiries to support the growth of our partners.
How do I receive the leads?
This depends on the lead type. Details can be sent directly via email for follow-up – and we’re also flexible in providing API integration, meaning leads can be delivered directly into your CRM or client management system. We also support the possibility to transfer the claimant on a phone call in real time. Whatever your preference, our onboarding team will work with you to support your needs.